MOVIE SLOGANS

Movie slogans — or taglines — for film poster ads have existed as long as there have been movies. It’s an obvious gig to come up with superlatives from the publicity department for a given film, but the ones that walk the tightrope between enticing a viewer without ruining the film and explaining the premise some times reach the poetic level. I have some favorite examples, such as the one for Alien (1979): “In space no one can hear you scream.” or the slogan used for The Front (1976): “What if there were a list? A list that said: Our finest actors weren’t allowed to act. Our best writers weren’t allowed to write. What would it be like if there were such a list? It would be like America in 1953.” My personal favorite is the one used for The Wild Bunch (1969), the film Lee Marvin almost made: “Five men who came too late and stayed too long.”
 Speaking of Lee Marvin (smooth segue, don’t you think?) as the author of Lee Marvin Point Blank, I thought it might be fun to try something here. Can you identify the film based only on the movie slogan? Nothing being offered in this little quiz. Just curious to see how well any readers may know his films. Below are the movie slogans and then below that, are the posters for the films. Ready? Here we go…..

“There is more than one way to kill a man.”

“They were not forgotten by history. They were left out on purpose.”

“There are two kinds of people in his uptight world. His victims and his women. And sometimes you can’t tell them apart.” 

“Out of violence, compassion. Out of suspicion, trust. Out of hell, hope.”

“Train them! Excite them! Arm them! Then turn them loose on the Nazis!” 
 

 

 

 

The original ad for THE KILLERS.

Ad for The Great Scout and Cathouse Thursday

Point Blank, 1967.

Hell in the Pacific, 1968.

Poster for THE DIRTY DOZEN, the best of Men on a Mission films in which the genre is defined in the ad.

Dwayne Epstein

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GREAT SCOUT & CATHOUSE THURSDAY COMES TO BLU-RAY

Great Scout & Cathouse Thursday, Lee Marvin’s 1976 AIP release, has recently come out on Blu-Ray on the Kino Lorber label.  It being a Lee Marvin film, naturally I researched and wrote about it for Lee Marvin Point Blank.

An original p.r. still from GREAT SCOUT & CATHOUSE THURSDAY with (L-R) Ashley, Lenz and Marvin. The promotional caption says it all.

What’s it about? Marvin is, (get this) Sam Longwood, the great scout and it takes place during the 1908 presidential election of William Howard Taft. It was released, after all in the year of the bicentennial so patriotic banners and flags are on full display. Longwood and his cohorts, sleazy little Billy (Strother Martin) and Harvard-educated native-American Joe Knox (Oliver Reed) are bound for Colorado to collect their stolen money from former partner and now respected businessman, Robert Culp. Along the way, they way lay a wagon full of prostitutes named for the days of the week that Knox wants to ‘utilize’ to infect the entire caucasian population with veneral disease. The runt of this litter of soiled doves is named Thursday, aptly played by Kay Lenz, who is enamored with Marvin but is constantly groped by Martin. There’s also, among others, Marvn’s old flame, played by Elizabeth Ashley, and Kay Lenz’s former boss, played by Sylvia Miles. It being  a Lee Marvin film, naturally this bawdy tale ends in an all-out brawl between Marvin and Culp in which the rest of the cast joins in.

Lee Marvin as Sam Longwood discovers is former lover, Elizabeth Ashley, is not the woman he remembered her to be.

The Blu-Ray release, which could be ripe with supplemental material, sadly is not. Other than the film itself it contains only a trailer for other company releases. Had they asked, I could have provided some insight into the film, as I interviewed Kay Lenz extensively, who told me some wonderful stories about the film’s production and it’s cast of divergent characters. Anyone interested in finding out what went on during the film’s location shooting in sweltering Durango, Mexico, what Marvin himself thought of the film and his costars, can find it in the pages of Lee Marvin Point Blank.

Newspaper wire image promoting the film.

Paperback tie-in published to promote the film.

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GREAT SCOUT & CATHOUSE THURSDAY UPI PROMO

More than anything else, I just love the sepia like tone of this image from the UPI Wire Service to help promote The Great Scout & Cathouse Thursday.
In doing research for Lee Marvin Point Blank I came across all kinds of oddities and here’s a personal favorite discovered in the archives of a local newspaper.

From the UPI Wire, July 4th 1976.

Since it’s kind of small and a bit blurry, here’s what it says: “SUGGESTED FOR USE WITH SCOTT’S WORLD FOR WEEKEND 7/3-4 ON LEE MARVIN
HOLLYWOOD:  Lee Marvin mournfully admits he is one of the few really rotten-to-the-core actors left in the civilized world! The ex-combat marine whose hooded eyes, shambling gait and torn-pocket mouth bode instant trouble, has made 50 movies and in almost all of them he is terminally disreputable.”
I also find it interesting that the idea was to run this little tidbit syndicated on the 4th of July…of the Bicentennial year of 1976! I really don’t know if it actually did run anywhere or not, but if it did, it begs the obvious question: Is this the best thing that newspaper syndicates can come up with for trivia or factual information on the 200th anniversary of the country’s birth????? My guess is that it probably did run somewhere, which is kind of sad, in a way. Even a “Weekend Supplement” as suggested, can do better than that. Although, in fairness, Great Scout did take place during the presidential election of 1908 in which Taft defeated Bryan. Since that would make it….132 years from 1776. Okay, it’s a stretch but what the hell, it was worth a try. Besides, it is a cool picture, don’t you think?
– Dwayne Epstein

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